A marketing site that turns SaaS trial clicks into customers
I build conversion-focused SaaS sites for post-seed founders preparing to raise. Clear pricing, a product tour that actually works, and proof above the fold — shipped in three to four weeks.
Who this is for
Post-seed SaaS founders preparing for Series A and early-stage marketing leads whose current site was built fast on Framer or Wix and is not converting.
The pain today
- Generic template site that looks like every other B2B SaaS
- No real pricing page — prospects bounce before talking to sales
- Product tour is a dead video from twelve months ago
- Marketing team cannot update copy without a developer in the loop
- Trial signup flow leaks between homepage and product
The outcome you get
- New marketing site in three to four weeks from $2,000
- Clear pricing page with transparent tiers and FAQ
- Product tour that maps to the top three buyer jobs
- Proof block with logos, testimonials, and metrics above the fold
- CMS set up so marketing can ship copy without me
Why SaaS founders hire me for their marketing site
Most SaaS sites fail the same test: a visitor cannot answer what the product does in ten seconds. I have shipped marketing sites for fintech, broadcast SaaS, and real estate platforms that were raising or growing fast. I run the whole project myself — copy, design, build, launch. No account manager, no subcontracted designer, no drift between the brief and the output. The goal is simple: a site that does the selling while you sleep, built by a senior engineer who understands the product you are running and the buyer you are selling to. Sixteen years of experience, 250-plus projects, fixed price.
What a SaaS site needs in 2026
Five things, in this order. First, an above-fold pitch that names the buyer, the outcome, and the proof in one breath. Second, a pricing page with real numbers — no 'contact us' if you can help it. Third, a product tour that maps to three common jobs a buyer wants done. Fourth, social proof placed where it lifts conversion, not buried in a reviews carousel. Fifth, a docs or changelog gateway so power users can self-qualify before they talk to sales. Everything else is nice to have. If any one of those five is missing, the site leaks pipeline and you pay for it in ad spend.
My three-week SaaS website process
Week one is an audit of your current traffic, funnel, and ideal-customer interviews. Output: a messaging doc and a wireframe for every page. Week two is design and build — I work in Figma for layout, then build with the right stack for your team. Daily async updates on Loom plus a shared Linear board. Week three is content migration, analytics wiring, and launch. You get a preview URL on day ten and the live site by day twenty-one. If we need a fourth week for copy approvals or photography, the price does not change. I commit to the date at the start and I hit it — in 16 years I have never missed a launch date.
Pricing and what is included
Starter tier: $2,000 fixed price. Up to eight pages, your copy, my layout, CMS-ready. Business tier: $5,000. Custom copy, full product tour, integrations, blog infrastructure. Corporate tier: $10,000. Multi-language, advanced analytics, custom integrations, a bespoke component library. Every tier includes a 14-day money-back guarantee, a 1-year bug warranty, and 100 percent code ownership — Work Made for Hire. Hosting is yours (Vercel, Netlify, your call). No recurring fees unless you subscribe to ongoing work. Quote in 60 seconds via the QuoteFunnel and we start the week you sign.
Case: Cuez — broadcast SaaS performance and clarity
At Cuez by Tinkerlist in Belgium I rebuilt a broadcast-SaaS API that was blocking user growth. The headline was a 10x faster API — three seconds down to 300 milliseconds — but the second-order effect mattered more: a site and product experience that finally felt fast enough to trust. Broadcast clients do not tolerate lag. When pages load instantly and the product matches that feel, conversion on the marketing side follows. The same performance discipline applies to any SaaS marketing site: sub-second loads, server-rendered pages, images that never block render. That is the baseline I start from on every project.
What I do not do on SaaS sites
No bloated page builders. No animated hero videos that cost six figures to replace. No vanity scroll effects that break on Android. No headless CMS pulled in because it sounded good in a pitch. I pick the simplest stack that hits your Core Web Vitals and lets your marketing team ship without me. Usually that is Next.js with a lightweight CMS like Sanity or Payload — or Webflow if your team prefers it. I do not take projects where the brief is 'redo our site every six months.' Marketing sites should last two to three years with small refreshes, not endless rebuilds.
Recent proof
A comparable engagement, delivered and documented.
Rescued a slow API that was blocking user growth
Refactored the backend architecture, making the system far more responsive and scalable for the growing user base.
Frequently asked questions
The questions prospects ask before they book.
- How fast can you launch a SaaS marketing site?
- Three to four weeks from kickoff. The $2,000 Starter tier typically lands in three weeks. Business and Corporate tiers take four to six weeks because of deeper copy and custom integrations. I commit to a launch date on day one and I hit it — 16 years, 250-plus projects, and I have never missed a deadline. If you need an investor-ready site faster, we can scope a smaller launch page first and build the rest after.
- Which CMS or stack do you use?
- Default is Next.js for the site plus a lightweight CMS like Sanity or Payload so your marketing team can edit copy without me. Webflow is an option if your team already knows it. For SaaS clients already on HubSpot CMS or Framer, I work in those too. I pick based on what your team can maintain, not what is trendy. Whatever the stack, you get 100 percent code ownership under Work Made for Hire once you pay.
- Will switching sites hurt my SEO rankings?
- No, if we migrate properly. I keep every existing URL, set up 301 redirects for any that change, preserve your meta structure, and retain internal links. I run a Search Console audit before and after launch to catch regressions within the first 14 days. Most SaaS sites see rankings hold within a week and often improve because the new site loads faster. If rankings drop beyond normal fluctuation, I fix it at no extra cost under the 1-year bug warranty.
- Do you handle post-launch support?
- Yes, two ways. Every site includes a 1-year bug warranty — anything broken, I fix at no extra cost. For new features, copy updates, and design changes beyond the original scope, you can move to the Applications subscription at $3,499 a month. Or pay per small engagement if you only need help occasionally. Most clients handle their own copy edits through the CMS and only come back for new sections or a yearly refresh.
- Can you help with A/B testing and conversion work?
- I build the site so testing is easy — analytics wired up (GA4, Plausible, or whatever you use), components built to swap variants, forms tracked end-to-end. Running the tests is usually better owned by your marketing team with a tool like Vercel Edge Config, PostHog, or VWO. If you want me to run the test program, we move to a subscription engagement where I iterate on copy and layout every two to four days. Starter sites launch A/B-ready.
Ready to start?
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