Starter from $2,999. Fixed price. Ships in two weeks with waitlist capture, analytics wired from day one, and a light brand system that reads like a real company — not a side project.
- Design
- Build
- Launch
fixed-price project
Who this is for
First-time founder still validating the idea, zero paying customers, taking angel calls and filling a waitlist. You need something online that looks serious before the product exists.
The pain today
- Angels click the site before the call and decide in 30 seconds.
- A Notion export or Carrd template doesn't close a waitlist the way a real site does.
- A full 12-page site burns a month of runway I need for customer discovery.
- Planting SEO wrong now means a full restart once the product ships.
- Design partners and pilot customers judge the team by what they see first.
The outcome you get
- One focused page that converts waitlist signups and pitch traffic.
- Analytics and event tracking to prove demand before the raise.
- Brand system and typography I can extend when the product site ships.
- SEO seeds that carry forward instead of getting thrown away.
- 14-day money-back if it's not a fit. 1-year bug warranty.
The one-page credibility rule
A pre-MVP site has one job: make the reader believe a real team is behind this. Not a side project. Not a weekend experiment. A real company.
I build that impression in a single page. One audience, one promise, one action. The page reads top to bottom like a pitch: hero narrative, proof the problem is real, a concrete next step for the visitor. No navigation maze. No filler about company values nobody has formed yet.
Angels and design partners read the first two screens and decide. I design for that decision. The Starter tier starts from $2,999 and covers copy, visual system, build, and launch. Two weeks from kickoff.
I shipped the GigEasy MVP in 3 weeks, from nothing to an investor demo ready for Barclays and Bain Capital. A one-page site before that kind of demo is table stakes, not a luxury.
One focused page that converts waitlist signups and pitch traffic.
What angels check in 30 seconds
I've sat in enough early-stage calls to know what the first 30 seconds look like from the investor side. They open the site in a new tab while you're still talking.
They're scanning for: a clear problem statement in the hero, your name and face somewhere on the page, something that reads as traction even when it's small. A waitlist count. A pilot customer. A newsletter subscriber number. Then they look for a link to something real — a demo, a deck, a LinkedIn profile that matches what you just said on the call.
If those four things land, the conversation continues. If the site looks like a generic template or a blank Notion export, the next 45 minutes get harder.
For B2B pre-MVP founders, a waitlist of 100 engaged potential users is a meaningful signal. That signal needs a place to live and a page that makes people want to join it.
3 weeks: From kickoff to investor demo.
Waitlist site versus product site
A waitlist site collects one thing: a qualified email address. The CTA sits above the fold, reachable from any scroll position, and ties into a tool I pick with each founder — GetWaitlist, ConvertKit, or a lightweight custom setup depending on what you're building.
I don't sell a 10-page site to a founder who still changes the core idea every other Tuesday. That's burning runway on pages nobody will read yet.
The move is to ship a credible one-pager now, then add pages when the product shape is locked. That approach saves roughly $6,000 in rework and about a month of calendar time. When the product ships, the existing design system and domain authority carry forward — you're extending, not starting over.
SEO seeds that survive the pivot
Most pre-launch founders treat SEO as something to figure out after launch. That's a mistake I see often, and it compounds.
The domain needs time. Google indexes and builds authority over weeks and months, not days. A domain that's been live for two months with clean technical SEO, a few indexed pages, and some early backlinks arrives at launch in a different position than a domain registered the week the product ships.
I plant the seeds correctly from the start: a real sitemap, structured data, page speed above 90, canonical tags, and a meta strategy aligned with what the product will target. If the idea pivots slightly, these seeds adapt. If the idea pivots entirely, they're not wasted — domain age and technical health transfer regardless of the content.
This isn't about ranking on day one. It's about not having to restart the clock after product-market fit.
Template or custom at this scope
Most pre-MVP founders are better served by a custom one-pager than a Framer or Webflow template. Templates look sharp in isolation and generic in aggregate — investors have seen them all.
Custom at this scope is a small premium because I work from a site system I've built across 250+ projects. For the Starter tier from $2,999, the founder gets a one-page custom design, content writing, dev, and launch on Vercel. That includes the brand system, typography, and color decisions that carry into future pages.
If you already have a site that needs a reset, the Redesign tier starts from $4,999. I write every line of copy unless you bring a strong writer, in which case I work from your draft and push it into shape.
Recent proof
A comparable engagement, delivered and documented.
Built and shipped an investor-ready MVP from scratch
Built the entire technological base and delivered MVP in just 3 weeks, enabling a successful rapid launch and investor demo.
Read the case studyKeep reading
Frequently asked questions
The questions prospects ask before they book.
Two weeks from kickoff for the Starter tier. Week one is copy and design. Week two is build and launch on Vercel. If you come in with logos, copy direction, and a clear value proposition, it moves faster. The constraint is almost always feedback speed on the founder side, not production time on mine.
At minimum: a clear problem statement in the hero, your name and face somewhere visible, a waitlist or contact CTA above the fold, and one element of traction or social proof even if it's small. Optional but useful: a brief explanation of the approach, a founder bio, and links to any press or community presence. I cover all of this in the Starter scope.
Small copy and layout changes are included. If the core proposition flips completely, I pause and re-scope. The 14-day money-back window covers you if the fit breaks in that period. In practice, most changes at this stage are messaging refinements, not direction reversals — and those I handle without extra charge.
Carrd and Framer are fine for testing a concept in a weekend. When you're about to send that URL to an angel or a design partner, the bar shifts. Custom design, real analytics, clean technical SEO, and a handoff you actually own tend to matter at that moment. The gap between a template and a custom page is visible to the people you want to impress.
Yes. Work Made for Hire. Once the invoice is paid, 100 percent of the code, design files, and copy are yours. You can move the site to any host, hand it to your future in-house team, or extend it however you want. No ongoing license, no platform lock-in.
Yes, and the timing matters more than most founders realize. I set up clean technical SEO on day one: sitemap, structured data, Core Web Vitals above 90, and a keyword strategy aligned with what you'll eventually rank for. Two months of indexed domain history arriving at launch is meaningfully better than a brand-new domain. The seeds don't get wasted if the idea evolves slightly.