Laravel + Next.js MVP development — API + SEO-friendly frontend
Laravel API on AWS plus Next.js on Vercel. Split stacks without the coordination tax. Imohub ships this pattern.
Who this is for
Funded startup that wants Laravel as the backend API plus Next.js as the SEO-friendly frontend.
The pain today
- Split stacks usually mean two deploy pipelines and two sets of devs.
- Two auth models (Laravel session plus Next.js client auth) is brittle.
- Caching strategy across Laravel plus Next.js plus Vercel has three layers nobody owns.
- Agencies quote this as two projects; one senior owns one project.
The outcome you get
- Single senior engineer shipping both Laravel and Next.js.
- One deploy plan covering both sides.
- One auth flow (Sanctum plus Next.js) that works across the boundary.
- Caching strategy with cache invalidation across both sides.
Reference architecture
The reference architecture: Laravel API on AWS ECS Fargate behind ALB, RDS Postgres, Elasticache Redis, S3 plus Cloudfront for uploads. Next.js frontend on Vercel with App Router, RSC, metadata API, middleware for auth. Authentication: Laravel Sanctum issues tokens, Next.js middleware validates on each request, token refresh handled automatically. Caching: Vercel caches public pages, Next.js on-demand revalidation via Laravel webhooks when data changes, Laravel cache tags for tenant-level invalidation. Deploy: Pulumi stacks for AWS, Vercel project for frontend, env vars sourced from a shared secrets manager.
Imohub — Laravel + Next.js at scale
Imohub (SITE-FACTS §6) runs Next.js plus Laravel plus MongoDB plus Meilisearch plus AWS. 120k+ properties indexed, under 0.5 second queries, top-3 Google rankings, ~70% infrastructure cost reduction versus the prior stack. Same engineer ships both Laravel and Next.js. The SEO strategy (clean URLs, metadata, structured data) is baked into the Next.js side from day one — which is why the top-3 rankings happened. Same discipline applies to your Laravel + Next.js MVP.
Timeline and scope
Typical Laravel + Next.js MVP timeline: discovery week, then 6 to 12 weeks to first live version. Landing pages plus auth plus one core feature in 4 to 6 weeks. Mid-size SaaS with multi-tenant plus payments plus core CRUD in 10 to 14 weeks. The split-stack adds ~20% complexity over a single-stack (Laravel Inertia or pure Next.js) deploy — worth it when SEO is critical or when the frontend and backend need independent release cadences.
Pricing and guarantees
Applications subscription at $3,499 per month flat. 2 to 4 day delivery cycles. Daily async updates. Weekly 30-minute call. 14-day money-back. Cancel anytime. Work Made for Hire — both sides.
Recent proof
A comparable engagement, delivered and documented.
Rebuilt a real estate portal at a fraction of the cost
Rebuilt Imóveis SC's real estate portal as ImoHub — a faster, more scalable successor — handling 120k+ properties with sub-second search and drastically reduced AWS costs.
Frequently asked questions
The questions prospects ask before they book.
- Why not just Inertia or just Next.js?
- Inertia if SEO is not critical and you want one deploy. Pure Next.js (with route handlers as backend) if the backend is light. Laravel + Next.js when you want Laravel's backend depth plus Next.js's SEO and frontend DX — worth the complexity for content-heavy products.
- Auth flow between Laravel and Next.js?
- Laravel Sanctum tokens. Next.js middleware validates on every server-rendered route. Tokens refresh via a /api/auth/refresh route that talks to Laravel. The pattern is documented and battle-tested.
- Caching strategy?
- Vercel CDN for Next.js static pages. ISR for pages that change hourly. On-demand revalidation (revalidateTag) when Laravel mutations trigger a webhook. Laravel cache tags for per-tenant invalidation.
- Can Laravel serve the Next.js build?
- Technically yes, but not recommended. Vercel's Next.js hosting is optimized for Next.js and far cheaper for most traffic. Laravel hosts the API only.
- How do you handle image uploads?
- Next.js frontend hits a Laravel endpoint that generates a presigned S3 URL. Upload goes directly to S3. Laravel gets a callback and records the upload. Next.js displays via Cloudfront.
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