An event site that out-performs Eventbrite.
Branded event site with speaker and schedule CMS, ticketing integration (Stripe, Eventbrite, Tito), and post-event recap mode. Live in 2 weeks.
Who this is for
Event director, conference organizer, or association marketer with a 12-week runway and no in-house tech team — and an Eventbrite page that doesn't match the event's brand.
The pain today
- Eventbrite or Tito pages that look templated and don't convert
- Speakers and schedules stuck in a spreadsheet that never updates the site
- No clear path from 'interested' to 'registered' for different ticket types
- Post-event: the site dies, the URL redirects, the content disappears
- Sponsors wanting logos and links the current page can't accommodate
The outcome you get
- Branded event site with speaker, schedule, sponsor, and venue modules
- Ticketing integrated with Stripe Checkout, Eventbrite, or Tito
- CMS your team can update the day-of without a developer
- Post-event recap mode — same URL, content pivoted to archive
- Mobile-first design because 70%+ of event traffic is mobile
Must-have sections for event sites
Every event site I build covers the same core modules, tuned to the event's specifics. Hero with date, location, and the 'buy ticket' CTA — no ambiguity. Agenda or schedule with filterable tracks (workshops, talks, socials). Speakers with bios, photos, and session links. Sponsors tiered by level with logos and links. Venue with map, travel, and accommodation info. FAQ. Ticket tiers page with clear differentiation — what's in Standard vs VIP. Post-event, I swap the hero to 'Thanks for attending' and surface recordings, photos, or recap content. Each module is CMS-driven so the marketing team can update without a dev ticket.
Ticketing integrations
Three options depending on event scale. Stripe Checkout: cleanest for small-to-mid events selling under 1,000 tickets, full brand control, 2.9%+30¢ processing. Eventbrite embed: good when you already have Eventbrite infrastructure (email list, past attendees, listing distribution) — embed their checkout, keep the branding mostly. Tito: premium option for conferences, cleaner UX than Eventbrite, better for multi-day events with sessions. I wire whichever fits your scale and include attribution so you can see which site page drove each ticket sale. For very large events (5k+) a custom ticketing integration makes sense; that's a separate engagement.
Post-event: turning the site into a recap
Event sites usually die the day after the event — a waste, because that's when the inbound traffic peaks. I build the site with a recap mode from day one. A single CMS toggle swaps the hero, adds a 'Watch the recordings' section, pins top quotes and speaker photos, and keeps sponsor logos and speaker bios in place (those are future-proof content). The agenda becomes a video-linked archive. Last year's site becomes marketing material for next year's event — and the same URL accumulates backlinks, rankings, and social proof year over year. Far better than killing the site or redirecting it.
Mobile-first for event traffic
Event traffic is overwhelmingly mobile, especially during the event itself when attendees check the schedule, find a session, or look up a speaker. Mobile LCP under 2 seconds, thumb-zone-safe navigation, tap-to-call venue phone, tap-to-map venue address, a schedule filterable on a small screen. I also add a 'Day of' mode that prioritizes the schedule and announcements for attendees on-site, hidden until event week. This is the kind of detail that decides whether attendees recommend the event next year — small UX wins stack.
Pricing and timeline
Event sites fit the Websites Starter or Business tier depending on scope. Starter ($2,000) covers single-day events with one ticketing integration and ~5 pages. Business ($5,000) covers multi-day conferences with speakers, schedule, sponsor modules, and custom branding. Timeline is 2 weeks for Starter, 3 for Business. 14-day money-back guarantee, 1-year bug warranty, Work Made for Hire. For recurring annual events, I recommend the Applications subscription ($3,499/mo) so the site stays maintained and upgraded year-over-year without a new fixed-price scope each cycle.
When to choose a custom site vs just Eventbrite
If you're hosting a single small event under 100 attendees, Eventbrite alone is often enough. Custom sites earn their cost when: you're charging $500+ per ticket and the conversion difference of a branded experience is real revenue; you have sponsor commitments that require logo placement and click-through; the event recurs annually and you want to accumulate SEO equity; or the event is flagship to your brand and a generic page undermines it. Most clients I build for fall into one of those categories. If none apply, I'll tell you honestly that a strong Eventbrite page is fine and save you the project fee.
Frequently asked questions
The questions prospects ask before they book.
- Can you integrate with my existing Eventbrite event?
- Yes. I either embed Eventbrite's checkout inside the branded site or link out at the purchase step. Embedding preserves brand feel; linking out leverages existing Eventbrite audience and discovery. I recommend based on your marketing channels and audience size.
- What about recurring annual events?
- I structure the CMS so next year's content replaces this year's in place, with the previous year archived under /archive/year. You accumulate SEO equity and social proof on one URL instead of starting over every cycle. The Applications subscription is the right model for maintenance between events.
- Do you handle speaker and attendee communications?
- Speaker communications (invitations, content coordination, logistics) stay with your team — the site is the public face, not the back-office CRM. Attendee communications post-purchase usually go through the ticketing platform's email or your own email tool (Mailchimp, ConvertKit). I wire the webhooks.
- Can attendees create profiles or log in?
- A simple public event site doesn't need accounts — tickets are attached to email, attendees show up with a QR code. If your event needs attendee accounts (virtual event, networking directory, session Q&A), that moves into the Applications service with a custom build.
- How do I add sponsors after launch?
- Sponsors live in the CMS as a content type with logo, tier, description, and URL. Marketing or ops adds a new sponsor in 5 minutes. Tier layout (Platinum, Gold, Silver logo sizing) is pre-configured, so new additions land in the right visual hierarchy automatically.
Ready to start?
Tell me what you need in 60 seconds. Tailored proposal in your inbox within 6 hours.